A dead fridge can't wait. Neither will the caller.
62%
of small-business calls go unanswered — in a trade where every single call is a same-day job.
411 Locals SMB study
Service calls run $150–$400, and volume is the game. A homeowner with a fridge full of warming groceries calls the next tech within minutes of hitting voicemail. High call volume plus a solo tech in someone's kitchen equals the highest miss rate in the trades — and every miss is a same-day job lost.
Estimates, not guarantees. Assumes ~35% of missed callers re-engage via text-back (industry range 30–60%), a conservative 30% close rate on recovered conversations, 20% on revived leads, and BLS OEWS wages with a ~1.43× loaded multiplier for the payroll comparison.
The payroll math
A 3–5 person front office
Fulltime
Answers every call & texts back in seconds
✓ (when they're not on lunch, sick, or off)
✓ Always
Follows up on every lead in under a minute
Rarely
✓ Always
Requests & manages reviews after every job
✓ (if someone remembers)
✓ Automatic
Books appointments & sends reminders
✓
✓ Automatic
Reactivates your old customer list
Almost never
✓ Automatic
Works nights, weekends, holidays
✗
✓ 24/7
Annual cost
~$150,000–$250,000 (BLS, fully loaded)
$4,764
Fulltime does the work of that team — it doesn't replace your people, it makes sure nothing ever gets dropped.
No fine print.
No Lock-In
No contract. Ever.
Month-to-month, cancel anytime, no penalty, no setup fee. We have to earn the $397 every single month — that's the deal, and it's the whole deal.
You see the results.
Your dashboard shows every recovered call, booked job, and new review — so you're never guessing whether it's working. If the numbers don't earn their keep, you walk. That's why there's no contract.
Stop losing appliance repair jobs to the next name on Google.